Detail your servicesIf customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.Announce coming eventsHaving a big sale, on-site celebrity, or other event? Be sure to announce it so everybody knows and gets excited about it.Display real testimonialsAre your customers raving about you on social media? Share their great stories to help turn potential customers into loyal ones.Promote current dealsRunning a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.Share the big newsHave you opened a new location, redesigned your shop, or added a new product or service? Don’t keep it to yourself, let folks know.Display their FAQsCustomers have questions, you have answers. Display the most frequently asked questions, so everybody benefits.